knowing how to experiment with new business
ideas & scale up innovation
Many organizations still treat innovation like its similar to strategy. However, in reality they are very different in both how they are designed & how they are implemented. If your organization implemented innovation using the old-fashioned waterfall model approach
At MindDoJo, we have found that organizations implementing innovation using the old-fashioned waterfall model approach can lead to several key issues, including lack of flexibility, slow time-to-market, higher costs, limited customer feedback, higher risk of failure, and limited innovation potential. As a business professional, it is important to consider more modern, agile approaches to innovation that prioritize customer feedback, flexibility, and experimentation in order to drive success and growth.
You would likely encounter several key issues :
Solution Overview
We help organizations make innovation easier by applying the LEAN StartUp principles to innovation projects & innovation processes. The Lean Start Up method is an approach to developing new products or services that emphasizes rapid experimentation, learning, and iterations to reduce uncertainty and risk. The method has been widely adopted by entrepreneurs and corporate innovators alike
The method is based on several key principles, including
Validated learning : Rather than relying on assumptions or guesses, the Lean Start Up method emphasizes the importance of testing and validating hypotheses through real-world experiments and feedback from customers
Minimum viable product (MVP) : The method focuses on developing and testing the minimum viable product or service that can deliver value to customers and test the assumptions of the business. The MVP is developed quickly and iteratively to reduce time to market and minimize risk
Continuous iteration and improvement : The method encourages businesses to continuously iterate and improve their products or services based on feedback from customers and data-driven insights. This helps businesses to stay agile and adapt to changing market conditions and customer needs
Solution Outcomes
Using the Lean Start Up method for corporate innovation can provide several benefits, including
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Reduced risk : By focusing on validated learning and testing assumptions, the Lean Start Up method can help businesses to reduce the risk of failure and wasted resources. This can be especially valuable for corporate innovation, where failure can be costly and have a negative impact on the company's reputation
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Increased speed to market : By developing and testing MVPs quickly and iteratively, the Lean Start Up method can help businesses to reduce time to market and stay ahead of competitors. This can be especially important in fast-moving industries where innovation is key
3
Improved customer satisfaction : By focusing on the needs and feedback of customers, the Lean Start Up method can help businesses to create products or services that better meet their needs and preferences. This can result in increased customer satisfaction and loyalty, as well as higher revenues
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Greater innovation potential : By fostering a culture of experimentation, learning, and iteration, the Lean Start Up method can help businesses to generate more innovative ideas and solutions. This can lead to new business models, products, or services that may not have been possible using traditional innovation methods
Lean Prototyping
withBoard Simulation Day 1
Lean Prototyping
withBoard Simulation Day 2
Time | Workshop |
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09:00 - 12:00 | The LEAN Simulation : participants engage in the the LEAN board simulation where they play a role of a start up with big ideas and need a strategy to make it happen for real |
13:00 - 14:30 | Lean Startup : creating your plans for gathering insights & evidence of your innovation’s value and accelerate the learning process for bringing your idea to market |
14:45 - 16:30 | Minimum Viable Product Experiment Design : a focus on solution- feature prioritisation tool for effective MVP designs that maximize customer development and learning through structured experimentation |
Time | Workshop |
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09:00 - 10:30 | Experiment Planning : learn the process of creating high-learning experiments that will test key assumptions and move your project in the right direction |
10:45 - 12:00 | Testing the Experiment : using innovation accounting practice, participants implement & share the results if their MVP experiments to develop their innovation quickly and at low cost |
13:00 - 14:30 | Pivoting : How to go around unforeseeable obstacles in your innovation projects without changing the vision of you success |
14:45 - 17:00 | Experiment V2 & beyond : sharing how you will continuously develop your innovation project and deal with unexpected testing results |
Build-Measure-Learn Feedback Loop
The key learning method in this workshop is the LEAN StartUp Business Simulation and there are many benefits of using a business simulation to learn new innovation skills :
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Real-world application : Business simulations provide a safe and controlled environment for learners to apply theoretical concepts and practice real-world decision-making. This helps learners to bridge the gap between theory and practice and gain practical experience in a low-risk environment.
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Immediate feedback : Business simulations provide learners with immediate feedback on their decisions and actions. This feedback can help learners to understand the consequences of their decisions and improve their decision-making skills.
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Collaboration and teamwork : Business simulations often require learners to work in teams, which can help to develop teamwork, collaboration, and communication skills. This is especially important in today's workplace, where effective teamwork is critical for success.
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Experiential learning : Business simulations provide learners with an experiential learning experience, where they can learn by doing and reflecting on their experiences. This type of learning is often more effective than traditional classroom learning, as it is more engaging and memorable.
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Customization : Business simulations can be customized to meet the specific learning objectives and needs of learners. This allows learners to focus on the skills and knowledge that are most relevant to their roles and responsibilities.
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Cost-effective : Business simulations can be a cost-effective way to train large groups of learners, as they can be delivered online and at scale. This can help organizations to save on training costs and reduce the time and resources required for in-person training.
From our experience using the LEAN StartUp business simulation to learn new skills can provide learners with a realistic and engaging learning experience that allows them to apply theoretical concepts in a practical and relevant way. It can also help to develop important teamwork, communication, and decision-making skills that are critical for success in today's workplace
Solution Specs
Learning Methodology
You can customize the number of people and learning channels.
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35% content & cases
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35% Business Simulation
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15% Business Experiment Planning
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15% group presentations
Trainers
Jeerawat Yaowanich
Facilitator
Pong Yawagun
Facilitator
Banphot Boontum
Facilitator And Content Creator
Surathin Sathitlert
Facilitator
Songpathara Snidvongs
CEO And Facilitator